eCommerce Store Name generator

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The Ultimate Guide for creating a catchy eCommerce name

The Best eCommerce Store Name Ideas

We will create a long list of interesting and modern eCommerce store name ideas you can use for inspiration when creating your eCommerce names. We broke the names into four different eCommerce subcategories to help you navigate the long list. We picked the most popular niches in the eCommerce world – tech, fashion, crafts, and general products. We created 15 original name ideas for each subcategory to inspire you and show you the types of names that are popular in each category.

Tech eCommerce Store Name Ideas

This is a diverse niche with different name types. You can find very simple and descriptive names like “Discount Electronics”, and very brandable names with no real meaning like “Kodak”. Most names lean towards a more descriptive side. That’s why we’ll use relevant words in the names to make it obvious what kind of shops the names represent.

  • ElectroSmooth
  • WireCart
  • Discount Stack
  • eToolz
  • Geek Garage
  • Shoptronics
  • Coolabee
  • GizmoFresh
  • Newbright
  • Techmore Supplies
  • Electroware
  • SlickTech
  • TechBomb
  • Direct Plug
  • Goodwire

Tips for naming your Tech eCommerce Store:

We noticed that most brands use words that lean more towards the descriptive side. A simple trick you can use when creating tech names is to pair common industry words with words that match your brand. Common industry words you can use are “ware, tech, wire, electric, gizmo, gadget,” and similar. How do you find the right word that describes your brand?

  1. Write down 5 words that represent your brand. These can be descriptive or metaphorical.
  2. Search for synonyms of the words you listed. Make sure you find at least 5 for each word. This means you’ll have 25 words you can use.

All you have to do now is combine the words that represent your brand with common industry words. Pick the one that sounds the best.

The tools you’ll need for this process: online dictionary and thesaurus, word processor or a pen and paper, our naming generator to speed up the process and give you names with available domains.

Fashion eCommerce Store Name Ideas

Fashion is an interesting niche when it comes to naming. Made-up words are very popular here. Brands like “ASOS” and “Vuori” dominate the market. But, there are also brands that are more on the metaphorical side, like “Forever 21”. Most names try to evoke elegance and are as visually appealing as possible.

  • Chic Closet
  • Kenosha
  • Modern Couture
  • Dress Delight
  • Laventa
  • Bonelle
  • Velanto
  • Zevon
  • Lavish Look
  • Bientriq
  • La Bonnz
  • NOTO

Tips for naming your Fashion eCommerce Store

Fashion is all about looks. The same holds true for the names in this niche. We have to make sure that the names we use are as visually appealing as possible. There are different tricks we can use to make the name look stunning:

  1. Use symmetrical names. Names that start and end with the same letter are visually appealing.
  2. Use short names. Names have to fit on a label.
  3. Use favorable word structures. Names that use changing vowels and consonants are easy to spell and pronounce.

Be brave and play with different sounds. We suggest you write the names on the list of paper and create as many combinations as possible. Don’t forget to use the generator for even more ideas.

The tools you’ll need for this process: online dictionary and thesaurus, word processor or a pen and paper, our naming generator to speed up the process and give you names with available domains.

The tools you’ll need for this process: online dictionary and thesaurus,, our naming generator to speed up the process and give you names with available domains.

Crafts eCommerce Store Name Ideas

A quick scan of the world’s most popular crafts stores shows that most of them use real words and lean more towards experiential and descriptive names. There are some big stores that are completely made-up, like Etsy and Blitsy, but most use simpler words in the names. We mostly focused on names made of real words.

  • The Creative Club
  • Craftbook
  • Happy Hobby
  • Color Bees
  • Brightly
  • Create & Conquer
  • Hobbymindz
  • The Craft Community
  • Daily Art Supplies
  • Artenon
  • Color In Hands
  • Paint Me Nice
  • Artmore
  • Artosphere
  • Crafty Bay

Tips for naming your Crafts eCommerce Store

We established that real words work best in the crafts category. You should start your name brainstorming by writing down interesting words you can use. Look for common industry words and words that describe your business. Make a list of at least 15-20 words you could use. All you have to do is arrange them in a way that makes them catchy. How do you do that?

  1. Use alliterations. This makes the names very smooth and memorable. Arrange the words you have so that they form alliterations.
  2. Use rhythmic sounds. Arrange the words in a way that makes them sound smooth and playful.

The tools you’ll need for this process: Google images or any other image search engine, our naming generator to speed up the process, and give you names with available domains.

General Products eCommerce Store Name Ideas

General products eCommerce stores sell many different products. Because they sell different products, they have to use names that are general enough to be used for any item. They often go with names that represent their competitive advantage. For example, “Best Buy” implies they sell the best products.

  • Wondervend
  • Bettermart
  • Supershop
  • Store with More
  • Acrogoods
  • Starbuy
  • Daily Discounts
  • Megadeals
  • Coupon Crush
  • Serious Savings
  • Changekeeper
  • Dollarmuch
  • Valuepoint
  • Buyer’s Edge
  • Benemart

Tips for naming your eCommerce Store

We suggest you always start with descriptive names when creating names for general products eCommerce shops. This way, you’ll ensure that your name is relevant and meaningful. The best way to start your research is by going through various dictionaries and thesauruses. Make a list of at least 30 different words that could be used for your general store. Now go look for prefixes, suffixes, and common industry words you can add to the words you found.

Combine the words and arrange them into made-up words. Do this until you find the name for your general products eCommerce brand.

The tools you’ll need for this process: online dictionary and thesaurus, word processor or a pen and paper, our YouTube name generator to speed up the process .

More Unique eCommerce Business Name Ideas

Now that you’ve got a good idea of the different ways you might name your business. Here are a few name ideas our team have crafted to help provide inspiration for your own business name ideas. Let us know what you think!

BizNameWiz Writer

Ideas from Craig

For my name ideas, I focused on creating names that appeal to customer values using words like: Virtual, Digital, Reliable, Trackable. A business name that lets your customer know what solutions you provide or the core values your business hold is a great way to make your business appear trustworthy and relevant.

Here are a few name ideas I came up with:

  • Internetworth
  • Commerce Cart
  • Equal Ecommerce
  • Coms Dot Com
  • Online Appetite
  • Order Online
  • Internet Bet
  • Internet Interests
  • Commercial Coms
  • Transaction Reaction
  • Techtransaction
  • Open For Business
  • Add To Cart
  • One-Click Pick
  • Commence Commerce
  • Commercial Commerce
  • Building Business
  • Top Result
  • Well-Versed Commerce
  • Better Buys
  • Virtual Victory
  • Retail
  • Roundup
  • Store To Source
  • Open Sesame
  • Open Limits
  • Come For Commerce
  • Creating Commerce
  • Budding Business
  • Crafty Commerce
  • Businice
  • Upload Unload
  • Sure Shop
  • Sure To Shop
  • Shoppable
  • Click To Buy
  • Clicked In
  • Click To Cart
  • Click Through
  • Build B2B
  • B2Me
  • Quick Ship
  • Clicked Picks
  • More To Store
  • Accounted For
  • Business Bustle
  • The Merch Perch
  • Search For Merch
  • Upload To Unload
  • Daily Deals
  • Fly Buy
BizNameWiz Writer

Ideas from Kate

A great way to make a memorable business name is to use rhythm or alliteration, these types of business names sounds great and are extremely brandable. For example, some names could be: Sweatpant Shop, Shop & Ship, Sharp Shop, Catalog Click.

With that in mind, here are more business names I came up with:

  • Virtual Coin
  • Ebuy
  • Online Trading Co.
  • Virtual Shopper
  • The Shopping Cart
  • Website Shoppers
  • Virtual Shoppers
  • Instashop
  • Www.Shop
  • Eretail
  • Eshoppers
  • Shop.Com
  • New Age Shopping
  • New Wave Shopping
  • Internet Emporium
  • Online Warehouse
  • The Online Superstore
  • Worldwide Goods
  • World Of Goods
  • Product World
  • Online Selection
  • Millennial Shopping
  • Eshop Spot
  • Online Magazine
  • Emag
  • Eflyer
  • E-Lectricity
  • E-Lectric
  • Zap! Ecommerce
  • Ecommerce Experts
  • The Ecommerce People
  • Abcdecommerce
  • Esolutions
  • Amazing Ecommerce
  • Extra Ecommerce
  • Online Empire
  • Online Emporium
  • The Internet Aisle
  • The Virtual Aisle
  • Brick And Mortar No More
  • Shipped 2 U
  • Shipped!
  • Buy On A Dime
  • On Demand Ecommerce
  • Fast And Easy Ecommerce
  • Ecommerce For All
  • Easy Ecommerce Solutions
  • Easy Buy
  • Ecommerce Convenience
  • Webbuy
BizNameWiz Writer

Ideas from Marcus

When developing your business name, it’s useful to do a competitor analysis. Dissect and understand why their business name works for them and how you can use those techniques in your own business name. Some of the top Ecommerce Store Firms are Alibaba Group, eBay, The Home Depot, Zappos.

  • E-Buy
  • Easy Buy
  • Easy Shop
  • Shop Online
  • Click N Buy
  • Shop From Home
  • Buy It Now
  • Click And Collect
  • One Click Shopping
  • Better Buy
  • Buy On The Fly
  • Fly Buy
  • Pop Up Shop
  • Let’S Talk Shop
  • Open For Business
  • We Never Close
  • Shop Pro
  • Shopping Pro
  • Shop Easy
  • Easy Shop
  • All Access
  • All Access Shop
  • The Shop Assistant
  • The Corner Shop
  • My Favorite Shop
  • Over The Shop
  • Stop And Shop
  • Click Trick
  • One Click Shop
  • At Your Service
  • At Your Convenience
  • Ready
  • Set
  • Shop
  • Ready
  • Set
  • Click
  • Add To Cart
  • Point And Click
  • Click Bait
  • Click Rebate
  • Click Clack
  • Easy Click
  • Click N Ship
  • Click Wrap

The Best Real eCommerce Names – How they got it and why it works

Groupon Logo


How they created it:

This eCommerce marketplace was launched in 2008 and changed the way people receive group discounts when shopping online. The name is a combination of words “group” and “coupon” – two words that capture the essence of the brand.

Why it works:

The anime is simple and meaningful. It uses descriptive words that accurately represent what the marketplace offers. The combination is relevant, yet not boring and bland, which is often the case with simple and descriptive names.



How they created it:

ASOS is a London-based online fashion and custom clothes retailer. It also sells cosmetic products. The name ASOS is an acronym for “As Seen On Screen”, although many customers of the brand are unaware of this fact.

Why it works:

The original name “As Seen On Screen” shows that the founders wanted to create fashion that mimics what entertainment stars are wearing. The acronym is great because it’s short, elegant, smooth, and punchy.

Cotopaxi Logo


How they created it:

This eCommerce website is all about adventure gear. They sell backpacks, sweaters, and outerwear. Cotopaxi is the highest active volcano in the world in the Andes of central Ecuador.

Why it works:

The name is directly related to adventures and outdoor living. This makes it relevant and interesting. It also uses a favorable word structure, which is unusual for names that are as long as this one.

Chasing Paper Logo

Chasing Paper

How they created it:

This is an interesting eCommerce website that sells wallpapers. The name is experiential since it represents the act of buying fresh wallpaper. It’s simple and actionable.

Why it works:

The name is interesting because it’s not too descriptive. It’s relevant and meaningful yet far from boring and bland. The word “chasing” is actionable and energetic, which makes the brand stand out in an otherwise relatively boring niche.

Curology Logo


How they created it:

Curology offers subscriptions to customized skincare products. The name is a mashup of the word “cure” and the suffix “ology”, which is used to denote a scientific approach. This way, they created a new and unique word to represent their brand.

Why it works:

The mashup name is smooth, elegant, and meaningful. It represents what the brand does with simple descriptive words. They arranged them in a way that sounds hip and interesting. The name is easy to pronounce and remember.

5 Biggest eCommerce Business Names In The World – How they got it and why it works.

Amazon Logo


How they created it:

Jeff Bezos initially wanted to name the company “Cadabra”, which comes from “abracadabra”. His lawyers pointed out that it sounds too much like a “cadaver”. So Jeff opened his dictionary, looking for a word that starts with the letter A.

Why it works:

The name is simple and has a favorable word structure since it’s made of changing vowels and consonants. It metaphorically represents something big and important. The reference to nature makes the brand appear friendly and warm. Logo

How they created it:

The Chinese eCommerce company was originally named “360buy”. JD is the abbreviation of the company’s Chinese name. They selected this name because it’s a lot easier to pronounce for non-native English speakers.

Why it works:

The main appeal of the name lies in its shortness. It’s hard to think of any other two-letter brand name that is as successful as The name is easy to remember and spell. It’s also general enough to be used for any product.

Alibaba Logo


How they created it:

The Alibaba Group was founded by Jack Ma in 1999. The inspiration for the name comes from the Middle Eastern folk-tale collection One Thousand and One Nights. Jack Ma picked the name because people all over the world know the tale of Ali Baba.

Why it works:

The name uses a favorable word structure. It’s smooth and simple to spell and pronounce. The metaphor behind the name is great. The “open sesame” represents how the brand opens the gate to Chinese manufacturers to companies all around the world.

Suning Logo


How they created it:

This is another Chinese retailer that made the list of the biggest eCommerce companies in the world. The company changed its abbreviated Chinese name from Suning Yunshang, meaning “merchant on the cloud,” to Suning Yigou, which means “easy to buy” in Mandarin Chinese, in 2018.

Why it works:

Like most names on this list, this name has a favorable word structure. It’s from changing vowels and consonants. The name has no real meaning to people that don’t speak Chinese. The “sun” connotation that comes from the first syllable makes the brand appear friendly and warm.

eBay Logo


How they created it:

The website launched as AuctionBay in 1990. The founder wanted to change the name to Echo Bay Technology Group, the name of his consulting company. But because was already taken, he shortened the name to eBay.

Why it works:

This is another name with a favorable word structure. We see how important the structure is for big eCommerce companies. The name is simple and appealing. It’s general enough to be used for all products.

Things to Keep In Mind When Creating Unique eCommerce Website Name ideas

We went over different tricks and tips you can use when naming your eCommerce businesses. We shared examples of names that some of the biggest retailers in the world use. We even create lists of potential eCommerce names to inspire you to search for the perfect name. We learned that there are different styles and trends that work in different niches. Most eCommerce business names are at least somewhat relevant to the products they sell. Or at least imply their competitive advantage (ex. discount, deal, etc.).

This approach makes the names very easy to remember and ties to the main service of the eCommerce website. Some brands do well with completely made-up names. But you have to keep in mind you’ll have to create your brand from scratch if you go with made-up names. People won’t be able to make any subconscious connections from the name, and you’ll have to explain what you’re selling. The fashion niche is one where made-up names tend to do well.

An important thing you need to consider when creating eCommerce business name ideas is availability. You will be selling online, which means you’ll need a web address. Most eCommerce websites and brands still prefer .com domains. These are the gold standard in the online world, and they help build trust in your brand. Unfortunately, it’s getting harder and harder to find available .com domain names. There are two popular options you have if the .com domain for your selected name is taken.

  1. You can use alternative domain extensions like .co, .io, .shop, .store, .etc. These are gaining popularity, and the trend will probably continue. We’ll have to start using alternatives as .com domains run out.
  2. You can use modifiers. Modifiers are short words we add at the beginning or at the end of names to get available domains. Some of the popular modifiers for eCommerce brands are “the”, “shop”, “buy”, “store”, “get”, etc.

We suggest you always go with .com if you have the chance. But it’s good to know you have alternatives if there’s no way for you to get the .com domain.

You can simplify your search for the right name by using our eCommerce name generator. Not only will the generator create different eCommerce website name ideas for you, but it will also instantly show which names have available domains. This can save you a lot of time and headache. The generator has no limitations, and you can use it as much as you want to. In fact, we even encourage you to run it as often as you can. The more ideas you have, the better. And the best thing is that the eCommerce name generator is completely free to use.

Another availability factor you should consider is trademark availability. You want to protect your business. That’s why we recommend you trademark your name. This provides legal protection for your company and makes it impossible for others to copy your eCommerce brand. Make sure that the name you pick is legally available. You can do that by going through different trademark databases. The process can be time-consuming, and if you have the resources, you might want to consider getting help from trademark experts.

Besides meaning and availability, you also have to make sure you pick names that are easy to remember, pronounce, and spell. We learned that favorable word structures do very well in the eCommerce world. We also suggest you avoid numbers in the names because they can be written in two different ways (86 or eighty-six). Misspelled words are another no-go because they confuse the viewers and aren’t very memorable. Try to keep the names as clean and catchy as possible.

You can also do a simple sticky test to determine if the name you create is sticky enough. Here’s what you do. Share the name you plan on using with a couple of your closest friends. Wait two days and ask them if they remember the name of your eCommerce store. If they do, you have a sticky name. If they don’t, you might want to reconsider your current name choice.

Creating eCommerce business name ideas can be hard. It’s important you have a lot of options to choose from. You will have to scratch most names you created because they won’t be available. We encourage you to use our eCommerce name generator to speed up the process and create unlimited name ideas for your store.

FAQ – Catchy Business Names

What makes an eCommerce name catchy?

How do I create cool eCommerce names?

How do you create unique eCommerce names?

What are some cool eCommerce names?

How to tell if my eCommerce name is catchy?

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Shohag Hossain Munna
Shohag Hossain Munna
1 year ago

Nylon Lanyards

Sheldon Knights
Sheldon Knights
1 year ago

Click Click Shop, Keyboard Commerce, Screen Treasures