Hospitality Company Names

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Hospitality Business Name Ideas

BizNameWiz Writer
Tips from Craig

or my name ideas, I focused on creating names that appeal to customer values using words like: Warm, Host, Welcome or Care. A business name that lets your customer know what solutions you provide or the core values your business hold is a great way to make your business appear trustworthy and relevant.

Here are a few name ideas I came up with:

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BizNameWiz Writer
Tips from Kate

A great way to make a memorable business name is to use rhythm or alliteration, these types of business names sounds great and are extremely brandable. For example, some names could be: Warmest Welcome, Hospitable Host, Helpful Host or Welcome Wishes.

With that in mind, here are more business names I came up with:

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BizNameWiz Writer
Tips from Marcus

When developing your business name, it’s useful to do a competitor analysis. Dissect and understand why their business name works for them and how you can use those techniques in your own business name. Some of the top Hospitality Firms are The Kimpton Hotels & Restaurants, Hyatt, Hilton Worldwide or Four Seasons Hotels & Resorts.

Generate more unique name ideas

BizNameWiz Writer
Tips from Sandra

When deciding on the perfect business name, don’t forget to get feedback on your ideas from potential customers! Be sure to ask questions like: Does this sound like a trustworthy business?What quality of product or service would you expect to get from this business? Does the answers align with your business goals? That said, here are some name ideas to help you create the perfect business name:

Tips for naming a Hospitality Business

BizNameWiz Writer

by Craig M.
Branding Specialist at

Hospitality businesses operate in a highly competitive environment. In this world, being different and memorable is the ultimate goal. That accomplishment, however, is easier said than done.

Choosing the right name for a hospitality business involves a lot of consideration. It tells clients what to expect, how the business differs from the competition and what niche market segment it appeals to. If you want to choose a standout name for your company, follow these effective title selection tips:

  1. Avoid the clichés: exclusive, VIP, luxurious, boutique, hospitable, welcoming – these words are so overused in the hospitality industry that they’ve turned into absolute clichés. You don’t want a business name that sounds stale and too familiar. Rather, think of a way to say something typical in an unusual way.
  2. The one thing that makes you better than everyone else: if you have to come up with just one thing that makes you better than everyone else in the same field, what would it be? Is it the superior location? The catered service that’s highly personalized? The amazing restaurant and world-renowned chef working at your facility? That one advantage can become the focal point of your business name, distinguishing your business and attracting potential customers.
  3. Do you offer a service or a product: hospitality is a broad umbrella term that encompasses many different businesses. Do you offer a service (if you own a hotel or a travel agency) or a product (if you’re a restaurant)? That should be the focus of your name if you want to attract the right kind of client.

Other than following these suggestions, be creative and try to think out of the box. There are so many ways to say one and the same thing. Once you narrow down the concept for the title, experiment with different phrases that are based on the idea. The longer you brainstorm, the more creative your efforts will become.

Hospitality Business name analysis

If you’re still stuck on creating some name ideas, here’s a breakdown of some of the top brands and businesses in the industry. Here I’ll explain why the name works for that company, and how the name appeals to customers. What’s more, a few more team members from BizNameWiz have added their name ideas below aswell!


a highly popular and instantly recognizable hospitality service provider. The title is clever in what it accomplishes. It sounds catchy and it also tells potential clients that they will find useful information and tips to base their trip upon.

Artisans of Leisure

the luxury travel company has a very relevant name that stands out. The word “artisan” is linked to something of high quality, a product or service of exclusivity. It carries serious positive connotations, attracting a discerning customer segment.

Extended Stay

the name uses one of the tips mentioned above – it tells the potential client the specifics of the service being offered. It’s very easy to tell that the hospitality company operates hotels that offer customers extended stay options.

Red Roof Inn

on its own, the name potentially doesn’t say a lot. The brand, however, has managed to make the dark red shingle roofs of its budget hotels a distinctive characteristic. This is a clever example of how name and design can work together to give the brand character.

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Jaye Velez
Jaye Velez
1 year ago

B&B & Beyond, Elite Hospitality, Tres Bon Hospitality