Research Business Names

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Research Business Name Ideas

BizNameWiz Writer
Tips from Craig

For my name ideas, I focused on creating names that appeal to customer values using words like: Study, Market, Data, Inform. A business name that lets your customer know what solutions you provide or the core values your business hold is a great way to make your business appear trustworthy and relevant.

Here are a few name ideas I came up with:

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BizNameWiz Writer
Tips from Kate

A great way to make a memorable business name is to use rhythm or alliteration, these types of business names sounds great and are extremely brandable. For example, some names could be: Serious Studies, Market Movements, Delivering Data, Robust Research.

With that in mind, here are more business names I came up with:

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BizNameWiz Writer
Tips from Marcus

When developing your business name, it’s useful to do a competitor analysis. Dissect and understand why their business name works for them and how you can use those techniques in your own business name. Some of the top Research Firms are Nielsen, Kantar, QuintilesIMS or Ipsos.

Generate more unique name ideas

BizNameWiz Writer
Tips from Sandra

When deciding on the perfect business name, don’t forget to get feedback on your ideas from potential customers! Be sure to ask questions like: Does this sound like a trustworthy business?What quality of product or service would you expect to get from this business? Does the answers align with your business goals? That said, here are some name ideas to help you create the perfect business name:

Tips for naming a Research Business

BizNameWiz Writer

by Craig M.
Branding Specialist at

The global research industry is expanding as more entities and individuals realize the relations between good market research and success. In 2014, the global market research industry was worth $46,09 billion. By 2019, it almost doubled, reaching $73.38 billion. The market research industry in the US (2020) is worth $19.8 billion.

Finding the perfect research company name is not an easy ride. While brainstorming for suitable names for your research company, you may encounter frustrations, especially when you think of a sweet name, only to check and see it is already taken. While there is no way to prevent you from brainstorming an existing name, you can use the following tips to help you brainstorm so many good names for your research company. So even though a few are taken, you still have a host of others to use.

Make it meaningful The perfect name for a research company has to be meaningful to the audience. It should pass across a message that clearly shows it is into the business of research. Names that do not clearly show the intent of the business are less appealing to the audience. A good example is ‘Analytica.’

Make it simple A simple name holds a captivating appeal for your customers. Using difficult names will do you no favours in the eyes of the market. If not done right, instead of impressing, you stand the risk of losing your audience. Your company name is the first impression the market has of your company; it has to be catchy and appealing to do you favours. A simple name like ‘Smart Search’ and ‘Pro Intelligence’ have that stunning effect.

Seek Others Opinion Seeking the opinion of other people will help you test how perfect is your company name suggestion. It is the last check you should conduct before officially using your name choice.

Research Business name analysis

If you’re still stuck on creating some name ideas, here’s a breakdown of some of the top brands and businesses in the industry. Here I’ll explain why the name works for that company, and how the name appeals to customers. What’s more, a few more team members from BizNameWiz have added their name ideas below aswell!


The name is a simple and creative name for a research company. Analytica is a smart twist from the word analytics, which is part of what a research company does. Analytica has a nice ring to it and easy to remember for the audience.

Smart Search

The name uses alliteration to increase its appeal and give it some rhythm. Smart Search is a name that passes across a simple message to all that is in involved in researching.

Pro Intelligence

It is a simple and attractive name for a research company. The name Pro Intelligence uses two concepts: Pro is short for professional, while intelligence refers to the scope of the company’s operation. Together, it gives a feeling of excellence as professionalism and intelligence are what everyone expects to see in a research company.


The name passes across a clear message that the company provides research services. It is simple and effective for marketing.

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Jorja Molina
Jorja Molina
1 year ago

Data Scrollers, Intelligence Pro, Research Gatekeepers