Shopify Business Names

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Shopify Business Name Ideas

BizNameWiz Writer
Tips from Craig

For my name ideas, I focused on creating names that appeal to customer values using words like: Online, Buy, Order, Commerce. A business name that lets your customer know what solutions you provide or the core values your business hold is a great way to make your business appear trustworthy and relevant.

Here are a few name ideas I came up with:

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BizNameWiz Writer
Tips from Kate

A great way to make a memorable business name is to use rhythm or alliteration, these types of business names sounds great and are extremely brandable. For example, some names could be: Shopify Satisfaction, Crafty Commerce, Obliging Orders, Strictly Shopify.

With that in mind, here are more business names I came up with:

Generate more unique name ideas

BizNameWiz Writer
Tips from Marcus

When developing your business name, it’s useful to do a competitor analysis. Dissect and understand why their business name works for them and how you can use those techniques in your own business name. Some of the top Shopify Firms are haus, The Critical Slide Society, Studio Proper or Tluxe.

Generate more unique name ideas

BizNameWiz Writer
Tips from Sandra

When deciding on the perfect business name, don’t forget to get feedback on your ideas from potential customers! Be sure to ask questions like: Does this sound like a trustworthy business?What quality of product or service would you expect to get from this business? Does the answers align with your business goals? That said, here are some name ideas to help you create the perfect business name:

Tips for naming a Shopify Business

BizNameWiz Writer

by Craig M.
Branding Specialist at

When naming your Shopify store, consider how people will find you, how you want to be remembered, and what the story behind your business is. The goal is to have a way to differentiate yourself from the competition while portraying your brand in the truest light. With those essentials in mind, here are a few very specific and relevant tips for naming a Shopify store. 

  1. Keep your audience in mind: for an effective name, keep your target audience in mind. Would they be more attracted to a fun, quirky name or a serious, straight-forward name that establishes credibility? Determine what keywords they might use when searching for your shop. One way to help you figure this out is to create a character of your ideal client and give them a name. Figure out what that character likes, where they shop (other than your store; for instance, do they like Trader Joes or Walmart?), how old they are, where they live, what they wear, etc. Then ask yourself, “Would Sarah (or whatever the character’s given name is) buy from this store?”
  2. Consider the purpose of the shop: when people see the shop name, they should be able to easily surmise the purpose of it. Keep the name short and to the point. Make sure that your store name reflects your purpose, your products, and your overall branding.
  3. Highlight the story behind the shop: a growing trend in Shopify stores is to focus your business around an issue that everyone can get behind. Note, rather than choosing polarizing topics such as political stances, perhaps focus on helping those in poverty or saving abused animals. These issues will not limit your clientele, but it will help make your customers feel like the hero of the story each time they purchase from your shop. It gives your store a greater purpose than just selling things.

Do give these tips a try and keep them in mind if you use our Name Generator. If you’re looking for a bit of additional inspiration, check out the candle name analysis below.

Shopify Business name analysis

If you’re still stuck on creating some name ideas, here’s a breakdown of some of the top brands and businesses in the industry. Here I’ll explain why the name works for that company, and how the name appeals to customers. What’s more, a few more team members from BizNameWiz have added their name ideas below aswell!

Partake Foods

Partake Foods is an allergy friendly shop started by Denise Woodard when she couldn’t find healthy snacks for her daughter. This name is effective, because Denise kept the target audience in mind – people who feel left out because they cannot partake in various foods due to allergies or health issues. The name shows customers that she understands their needs, wants, and desires and that she is creating a safe environment. It builds trust and credibility. It points the brand in a direction of building community by resolving a common issue.

Package Free

Looking at different trends in society may help you understand what the focus of your Shopify store should be called. This company takes into account the aim of many people to live a zero-waste lifestyle. The name automatically attracts customers with the same values, it is easy to find with keywords, and it establishes the company values right off the bat. This makes customers more likely to immediately want to support their mission, because customers can trust the brand and feel as though they are heroes in a larger story.

United by Blue

United by Blue is a company that removes a pound of trash from the ocean and waterways for each product sold, and their apparel and home goods incorporate other sustainability methods. Their name incorporates their vision in a unique way while staying simple, clear, and easy to remember. There is also room for growth within the company itself.


For every item sold, ten trees are planted, as denoted by the name. This name works well because it incorporates their company goals, stays short and positive, and uses alliteration. Instead of simply saying, “Ten Trees Planted,” “Tentree” works as an identity. It goes beyond just describing their goals and creates something unique. When naming your business, think of unique spellings and arrangements for the words.

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Octavia Dupont
Octavia Dupont
1 year ago

eCommerce Central, The Web Boutique, DigiMall