Video Game Business Names

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Video Game Business Name Ideas

BizNameWiz Writer
Tips from Craig

For my name ideas, I focused on creating names that appeal to customer values using words like: Console, Gaming, Virtual Reality, Joystick. A business name that lets your customer know what solutions you provide or the core values your business hold is a great way to make your business appear trustworthy and relevant.

Here are a few name ideas I came up with:

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BizNameWiz Writer
Tips from Kate

A great way to make a memorable business name is to use rhythm or alliteration, these types of business names sounds great and are extremely brandable. For example, some names could be: Console Constellation, Bandwidth Bandit, Evil Evolution, Anime Annihilation.

With that in mind, here are more business names I came up with:

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BizNameWiz Writer
Tips from Marcus

When developing your business name, it’s useful to do a competitor analysis. Dissect and understand why their business name works for them and how you can use those techniques in your own business name. Some of the top Video Game Firms are SEGA, Konami, Nintendo, Electronic Arts.

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Tips for naming a Video Game Business

BizNameWiz Writer

by Craig M.
Branding Specialist at

Gamers can have incredibly long attention spans, which can be a great thing if you can get their attention to begin with. Whether you’re selling, reselling, or creating video games, a great name is key to making sure you can attract gamers and keep them on the line.

Let’s dive into how to create a great business name for your video game company or studio.

  1. Sell To Your Target Gamers: This may not be as much of a concern if you’re just looking to open up a video game store, but if you’re creating or selling specific kinds of games then it’s worth considering. What kind of gamer are you selling to? Casual gamers who enjoy playing on their phones, or intense gamers who stay up late into the night playing competitive games or multiplayer role playing games? The sales tactics for each kind of gamer can be vastly different.
  2. Consider Your Goals: Do you plan to expand sometime in the future? If you create or sell one kind of game currently, would you want to make use of more game genres at some point? Try not to limit yourself when you’re coming up with a name. Allow for room to grow and experiment with other styles of games and customers. Additionally, don’t limit your business to what may be in style now.
  3. Stand Out: If your customers have a great experience, you want to make it easy for them to seek out other games you have to offer. Come up with a name that will catch their attention and be easy for them to remember. That way, they can come back as often as they want.

Video Game Business name analysis

If you’re still stuck on creating some name ideas, here’s a breakdown of some of the top brands and businesses in the industry. Here I’ll explain why the name works for that company, and how the name appeals to customers. What’s more, a few more team members from BizNameWiz have added their name ideas below aswell!

GG Retro Gaming

The name of this company plays on the well known gaming abbreviation “GG”, which means “good game”. This is a good call on the part of the business, as it will help the company to connect with those who play video games regularly.


PrePlayed is an example of a simple, easy to remember name. It also alludes to what customers can purchase – used games. This is a great method for indicating what the business offers in a very simplistic but clear way.

NetherRealm Studios

NetherRealm Studios is an example of a studio using its name to connect with a certain kind of player. Most often, gamers who would recognize the term “nether realm” are probably familiar with RPG-style games. As such, they’ll be happy to discover they can obtain those kinds of games and more from this company.


FrogDice is a name that just stands out. It’s simple, but odd. As a result, gamers are more likely to remember the name of the studio when they see it pop up in their games. Although it might not have an obvious link to the games it offers, it’s still a name that is hard to forget.

Insomniac Games

Here we see another studio name that understands the kind of gamers it wants to draw in. In particular, this studio sets its sights on gamers who love video games so much, they will sacrifice sleep to play them.

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Conrad Melton
Conrad Melton
1 year ago

GameBot Studio, Power Shooter, Virtualika