Watch Business Names

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Watch Business Name Ideas

BizNameWiz Writer
Tips from Craig

For my name ideas, I focused on creating names that appeal to customer values using words like: Clock, Timepiece, Accessory, Swiss. A business name that lets your customer know what solutions you provide or the core values your business hold is a great way to make your business appear trustworthy and relevant.

Here are a few name ideas I came up with:

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BizNameWiz Writer
Tips from Kate

A great way to make a memorable business name is to use rhythm or alliteration, these types of business names sounds great and are extremely brandable. For example, some names could be: Time Tick, Timeless Timepiece, Accurate Accent, Quartz Quarter.

With that in mind, here are more business names I came up with:

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BizNameWiz Writer
Tips from Marcus

When developing your business name, it’s useful to do a competitor analysis. Dissect and understand why their business name works for them and how you can use those techniques in your own business name. Some of the top Watch Firms are Patek Philippe, Vacheron Constantin, Breguet, A. Lange & Sohne.

Generate more unique name ideas

BizNameWiz Writer
Tips from Sandra

When deciding on the perfect business name, don’t forget to get feedback on your ideas from potential customers! Be sure to ask questions like: Does this sound like a trustworthy business?What quality of product or service would you expect to get from this business? Does the answers align with your business goals? That said, here are some name ideas to help you create the perfect business name:

Tips for naming a Watch Business

BizNameWiz Writer

by Craig M.
Branding Specialist at

A watch is one of the most beautiful and elegant accessories you can add to your outfit. Apart from this, they also help us keep track of time, which is absolutely essential in such a fast-paced world we live in nowadays. A luxury watch will never be out of style, so your watch brand should be everlasting, truly memorable, and determine your clients to make such an exciting emotional investment. If you need some inspiration, check out the tips below!

  1. Simplicity is the best. When you want to create a watch brand, simplicity and elegance are what you should look for. Think of Rolex – how easy is that? It should not be complicated, difficult to spell, or pronounce. This will only make your customers forget your brand, and this is surely not something desirable if you want to build your reputation and brand loyalty. 
  2. Focus on quality. For most people, a watch is not a necessity anymore, especially when our phones are always on hand. A watch must be a great timepiece that is used as a statement of prestige and power. Make sure your brand name is future-faced and embodies elegance and quality. 
  3. Think about the big picture. The brand name should not be too limited. For instance, if you add your location, this might not be relevant anymore if you want to expand your operations to another geographical area. This will avoid the pain of rebranding at some point, especially if you are dedicated to growing your business. 

Naming your new watch brand is not an easy task, but you must be future-oriented and create an everlasting name if you want to build your company. Depending on the niche you focus on, you can make your brand sound specific, but also simple enough. Quality, prestige, and power are often associated with the best luxury timepieces.

Watch Business name analysis

If you’re still stuck on creating some name ideas, here’s a breakdown of some of the top brands and businesses in the industry. Here I’ll explain why the name works for that company, and how the name appeals to customers. What’s more, a few more team members from BizNameWiz have added their name ideas below aswell!


Omega is one of the most popular watches in the world. Not many people know, however, that it was initially called Louis Brandt & Frere, translated to Louis Brandt & Brother, the sons of the founder. They changed the name of the company after the sounding success of the OMEGA Caliber. The name is simple, representing the last letter of the Greek alphabet. This sends a simple, yet powerful message: their watch is the ultimate accomplishment. 


Seiko is an excellent Japanese watch brand. In their language, Seiko is translated to minute, exquisite, or success. As seen above, this brand also sends a timeless message of decadence, elegance, and, despite the foreign word, is simple to write and memorize. 


Hublot is a French company that was also rebranded. The word means literally “porthole”, which is what inspired the founder to design the Hublot watch. Due to their success, they decided to rebrand the company. 

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Willem Meza
Willem Meza
1 year ago

Accurex, Montre Divine, Orologio di Lusso